Power NI

Following the successful launch of the Powering Everyday Moments campaign, Power NI partnered with Stride to develop the next phase of the platform.

This campaign expanded the message across homes, farms and businesses throughout Northern Ireland, showcasing the role Power NI plays in everyday life while reinforcing its reputation as a trusted energy partner with over 90 years of experience.

The campaign required a suite of creative assets that could work across multiple audiences and formats, from large-scale outdoor advertising and social content to radio, video and internal marketing materials.